Teaching Accounting

Learning and teaching accounting is hard. Accounting is a complex mathematical system, with both physical and abstract parts, requiring numerical strength and sound judgement. Because of this, students often settle for learning rules in isolation, rather than developing a joined-up understanding of the underlying dynamics. And on many courses (such as MBAs) students may have varied levels of financial confidence and prior experience, which makes teaching more difficult.

So how can you ensure every student develops a strong intuitive understanding of how accounting works without increasing teaching workloads?

Online Accounting Courses

Our CIMA-accredited online courses feature a set of business simulation models that help people visualise accounting transactions and learn through experiencing different business scenarios.

Students use the models to investigate the effects of adjusting variables such as profit margins, costs and credit periods to understand what effect these changes will have on a company’s profit, assets and cashflow.

We are offering a limited number of early-adopter universities complimentary access to the online courses on a first-come first-served basis.




Tanks give a visual representation of accounting balances, while flows along pipes correspond to accounting transactions.


Students explore different scenarios by adjusting profit margins, costs and credit periods to understand what effects these changes will have on profit, assets and cashflow.


Business simulation models, exercises and online quizzes let students discover the fundamental principles of accounting in an engaging and interactive way.

Pal Berthling-Hansen

“We use the visualisation models on our Executive MBA course to help students understand the accounting system. They bring the subject to life and being able to simulate the working capital cycle in particular has been gound-breaking. We are now planning to extend our use onto further courses.”

Pål Berthling-Hansen, Associate Professor of Accounting, BI Norwegian Business School


Let's look at how the Basic Accounting course explains some crucial accounting concepts.

What are receivables days and how do they affect profit and cashflow?


To launch this model and experiment with it yourself, click here (on computer only). If you see a message saying "Click here to get the latest Flash player" click the link and then click "Allow" to run the model.

How does the fundamental accounting equation work?


What is the operating cycle and why is it important?


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Course Overview

The Basic Accounting course assumes no prior knowledge and gradually introduces all the building blocks of accounting such as revenue, costs, assets, equity, liabilities and double-entry bookkeeping through a series of ground-breaking business simulation models. It explores financial statements and working capital and it reveals how profit & loss, cashflow and the balance sheet are all connected.

The online course uses the Moodle learning management system. To gain complimentary access, we will issue your institution with signup instructions and a voucher code for teaching staff and students to use.

The interactive models can also be launched directly from the "Resources" section of the course homepage. This can be a useful way for teaching staff to run examples and demonstrate concepts visually in lectures and classes.

CIMA logoAccredited learning from the Chartered Institute of Management Accountants

Groundbreaking business simulation models, case study videos, integrated exercises and topic quizzes

blue coins

Complimentary for early-adopter educational institutions

Just 4 - 8 hours

  • Each bite-size topic features a lesson and a quiz requiring between 30 minutes - 1 hour of study
  • Each lesson is a completely self-contained learning resource that guides students through the topic
  • Theory, examples, in-lesson exercises, video demonstrations and business simulation models create an interactive learning experience
  • Quizzes both test and reinforce understanding with fully-worked solutions
  • A terminology glossary with auto-linked entries allows definitions to be accessed when needed
  • Activity completion status and "memory navigation" allow students to pick up automatically where they left off
  • The Accrual Principle
  • Revenue & Costs
  • Financial Statements
  • The difference between Profit and Cashflow
  • Assets, Liabilities & Equity
  • Fundamental Accounting Equation
  • Debits and Credits
  • Working Capital
  • The Operating Cycle (Cash Conversion Cycle)
  • Profitability Analysis
  • Case Studies

At the end of the course, students will:

  • Have an intuitive understanding of how accounting actually works
  • Be confident with financial principles, statements and terminology
  • Understand the hidden relationship between cashflow, profit and the balance sheet
  • Appreciate why cashflow is so important and learn how to manage it effectively
  • Understand how a business fits together, and how operational decisions affect financial outcomes

What We Need

We are committed to helping people learn accounting, and our goal is to provide all schools and universities with free access to our content, not just early adopters. To help fund this, we anticipate securing corporate sponsorship.

In order to continue enjoying complimentary access after an initial pilot, we require early-adopter universities to grant us permission to do the following:

  1. List the institution as a partner for our marketing purposes
  2. Use testimonials from students and teaching staff for our marketing purposes
  3. Create a case-study page on our website featuring the institution (created by us and approved by you before publication)
  4. Obtain a link back to the case study page from a relevant part of the institution's website

This ensures that associations with early-adopter universities will benefit us in our corporate training and consumer markets.

“This is an excellent way to understand how business really works.”

Richard Barker, Professor of Accounting, Saïd Business School, University of Oxford

How It Works

1. Get In Touch

Get in touch using the contact form. We will reply issuing you with login details that will give you full access to the online courses and business simulation models. We can also arrange a call to help you plan a pilot.

2. Pilot

We will issue you and your colleagues with a voucher code and signup instructions for a group of your students to pilot the course. After assessing their feedback, you can decide whether or not to continue.

3. Roll-Out

We extend complimentary access to all students. This stage requires approval of the marketing benefits set out here.

Get In Touch

Please use this form to express your interest. We will reply within 2 working days.